Prasanthhere
Active User
Joined: 03 Aug 2005
Posts: 306
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A Professor at one of the IIM's (INDIA) was explaining marketing
concepts to the Students:-
1. You see a gorgeous girl at a party. You go up to her and say: "I
am very rich. Marry me!" - That's Direct Marketing
2. You're at a party with a bunch of friends and see a gorgeous
girl. One of your friends goes up to her and pointing at you
says: "He's very rich, Marry him." - That's Advertising
3. You see a gorgeous girl at a party. You go up to her and get her
telephone number. The next day, you call and say: "Hi, I'm very
rich. Marry me." - That's Telemarketing
4. You're at a party and see gorgeous girl. You get up and
straighten your tie, you walk up to her and pour her a drink, you
open the door (of the car)for her, pick up her bag after she drops
it, offer her ride and then say:"By the way, I'm rich. Will you
marry me?" - That's Public Relations
5. You're at a party and see gorgeous girl. She walks up to you and
says: "You are very rich! Can you marry ! me?" - That's Brand
Recognition
6. You see a gorgeous girl at a party. You go up to her and say: "I
am very rich. Marry me!" She gives you a nice hard slap on your
face. - That's Customer Feedback
7. You see a gorgeous girl at a party. You go up to her and say: "I
am very rich. Marry me!" And she introduces you to her husband. -
That's demand and supply gap
8. You see a gorgeous girl at a party. You go up to her and before
you say anything, another person come and tell her: "I'm rich. Will
you marry me?" and she goes with him - That's competition eating
into your market share
9. You see a gorgeous girl at a party. You go up to her and before
you say: "I'm rich, Marry me!" your wife arrives. - That's
restriction for entering new markets |
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